Poke°
An animation for Poke through Skale Solution, built around the fact that Poke officially lives inside Apple Messages. My role was animation only: mostly iOS UI motion, message-bubble timing, simple transitions, and keeping the story clear through text conversation. The designer and sound designer handled their parts really well.
- Client
- Poke / Skale Solution
- Category
- iOS UI Animation
- Year
- 2026
- Role
- Animator
- Timeline
- 1 day
- Tools
- After effects, Figma
Overview
A simple, text-led animation for Poke, created through Skale Solution. Because Poke officially lives inside Apple Messages, the film is mostly iOS UI motion: message bubbles, keyboard moments, native-feeling panels, and small transitions that explain the product through conversation.
The challenge
There was not a huge creative challenge in making it look flashy, because the client wanted something very simple and understandable. The real challenge was the one-day deadline and making sure every transition had a purpose. After a few small client changes, the piece landed well.
Approach
- 01Kept every transition functional so the story stayed easy to understand.
- 02Built most of the storytelling around message bubbles and text conversation timing.
- 03Stayed close to native iOS motion because Poke lives inside Apple Messages.
- 04Prioritised clarity over flashy motion to finish the animation in one day.
What I did
- iOS Messages animation
- Text conversation pacing
- Simple UI transitions
- Small revision pass after feedback
Sanaah®